ORG CHART MENTALITY OFTEN TRUMPS BEST PRACTICE
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A clear onboarding experience means home loan customers understand a complex process and complicated information. But, if you do it right, it lowers the risk of default and increases customers' trust, loyalty and satisfaction.
That's Win-Win lending.
Research shows short training sessions that include some repetition are much more effective than long sessions. At a certain point, our brains just shut down and we can't retain any more new information.
Bevity is just the beginning, though; there's a lot more to crafting successful training.
Lauren expertly crafts the right message every time—taking complicated subject matter and translating it for consumption by the 'general public'...She increases the readability and ensures readership all while keeping a close eye on your schedule and target dates.
—Susan Mango, former Director, Client Strategy, Ascensus
Among Lauren's many excellent professional characteristics [is] a talent for developing insightful, meaningful, and actionable analyses and recommendations. In addition to her strategic abilities, she always seeks creative solutions to whatever task is at hand.
—Michael McWatters, UX Architect, TED Conferences (former Sullivan & Company Digital Creative Director)
Lauren is one of the most strategic and innovative people I’ve met and worked with in the interactive marketing space. Her knowledge of a broad range of online marketing strategies and tactics enables her to drive significant value for her customers.